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Park Plaza« Hotels & Resorts support SleepSmart and StreetSmart
For the fourth year running, our hotels in the UK and the Netherlands supports homeless charities.
Park Plaza® Hotels & Resorts in the UK and the Netherlands signed up to support homeless charity StreetSmart, with the UK hotels also supporting SleepSmart. The hotels aimed to provide hope and comfort to those living on the streets, by adding a voluntary £1 donation on to their guests’ room and restaurant bills.
Throughout November and December guests were encouraged to give back to their local communities with the £1 donation, 100% of which goes directly to helping the homeless and underprivileged in the cities where the money is raised.
The charities have raised more than £6.9 million since they began fundraising in 1998 and have been well received by guests who welcome the opportunity to help those sleeping rough during the Christmas period, often choosing to give more than the £1 donation.
During 2014, guests staying at Park Plaza Hotels & Resorts during November and December raised a total of £16,953.60 for SleepSmart and StreetSmart; and £21,000 during 2013 and £18,000 during 2012.