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Design Meets Fashion at Park Plaza Westminster Bridge

Contemporary hotel to showcase products from top Italian design companies

London, 31 August 2012 - Park Plaza Westminster Bridge London will showcase the work of Italy’s top design companies as part of the Colour Your Life exhibition at I.D.E.A. 2012 (Italian Design Exhibition Area) this autumn.

From 20 September to 20 October 2012, public areas throughout the hotel will host products and contemporary furnishings which unite both fashion and design through the theme of colour from a variety of Italian design companies, including Versace Home, Diesel and Missoni Home.

Open to the public from 21 September, guests will be able to peruse and purchase the products on display directly at the hotel, located on the vibrant South Bank opposite Big Ben and the Houses of Parliament. Items include the dormeuse Wave and the table Curl by Donatella Versace, The Improbable Cuckoo Clock by Gumdesign from De Vecchi for Vhernier and the Olimpic Torch, Nikon D4 camera and the chair Okamura from Italdesign Giugiaro.

Returning to Park Plaza Westminster Bridge for its third year, the free exhibition is sponsored by Estée Lauder, which will show a preview of the Autumn/Winter Make-up Collection 2012 Vivid Shine and ILLY caffè, which will be exhibiting the Illy art collection, a unique collection of teacups created by artist Daniel Buren, with a colourful and interactive installation on a backdrop of breath taking views across the Houses of Parliament.  An exclusive preview of the exhibition is also supported by Farrarelle and Le Terre Del Gattopardo.

Participating companies also include Alessi, Bonaldo, Busatti, Cappellini, D-Editors, De Vecchi for Vhernier, Fabrica for Benetton, Italdesign Guigiaro, Magis, Martinelli Luce and Moroso.

The Colour Your Life exhibition is curated by Dyade Ltd and supported by the ICE (Italian Trade Commercial Agency), a government agency that helps to develop, facilitate and encourage Italian economic and trade relations with foreign countries, while also promoting Italian goods and services to a global audience.

Situated at the foot of Westminster Bridge opposite Big Ben and the Houses of Parliament, Park Plaza Westminster Bridge London offers spacious guest rooms, including 54 suites and penthouses, and provides a host of boutique touches alongside thoughtful amenities.

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